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Logos & Marks

Logo System

Logo system seal
Logo system component terms:
  • Logo - The graphic mark that represents each campus
  • Icon - The logo in a containing circle
  • Seal - The icon surrounded by the campus name
  • Wordmark - District/campus name in a specific typeface
  • Signature - The logo/icon locked up with the wordmark
Logo system wordmark

Primary Marks

Primary Logo

A stylized Deer buck looking over its shoulder, surrounded by a shield, Deer Park ISD's primary logo—nicknamed the "Shield Deer"—is the principal mark by which we are recognized. It should be used in Deer Park Maroon on light backgrounds.

A light, two-color version has been optimized for use on dark backgrounds. In rare situations where only one color can be used, the light version may be rendered in a single color—gold or white—but should be avoided when possible. Changing the primary logo or making variations is prohibited.
Primary logo
Color combinations:
Color backgrounds below are for illustration purposes only and the logo should not be placed in a color box.
Primary logo light version Primary logo 1 color gold Primary logo 1 color white Primary logo black

District Seal

The primary logo surrounded by the full district name set in Congress Bold, the district seal is the most formal mark in the visual identity.
district seal

Signatures

Primary Signature

The logo/icon in combination with the campus name in a horizontal configuration. It is the preferred mark for print communications.
Primary signature

Initials Signature

The logo/icon in combination with the campus initials.
Primary signature

Compact Signature

The logo/icon in combination with the campus name stacked above its identifier, separated by a vertical rule.
Primary signature

Stacked Signature

The logo/icon campus name, and identifier all stacked and centered.
Primary signature

Secondary Marks

DP Monogram

The DP monogram is one of the oldest marks associated with Deer Park ISD. It can be used with or without a stroke and rendered in Deer Park Maroon, Gold, or white.
Monogram 1 Monogram 2 Monogram 3 Monogram 4

Texas Monogram

A variation of the DP monogram incorporating the state of Texas. It can be rendered in all variations of Deer Park Maroon, Gold, or white.
Monogram 1 Texas Monogram 2 Texas Monogram 3 Texas Monogram 4

Logo Guidelines

Improper Uses

  • Never reverse out the logo. Use the optimized versions for use on dark backgrounds.*
  • Do not add drop shadows, gradations, or special effects.
  • Do not fill with multiple colors or patterns.
  • Do not skew, rotate or stretch.
  • Do not change orientation.
  • Do not add elements, anatomy, or personify.
  • Do not use unofficial, recreated, or obsolete logos.